Silverstone

project overview

The 2022 British Grand Prix poster is a single-page promotional design in a comic-book style. The project combines illustration, photo editing, halftone patterns, and expressive typography to capture the energy and spectacle of Formula 1, balancing visual weight across a bold, exaggerated composition.

project type

Promotional Poster

year

2024

software

adobe photoshop

client

(hypothetical)

process

The process starts with open-ended research into poster styles, which leads to comic-book style F1 illustrations as the visual direction. Sketches explore different compositions and concepts before moving into Photoshop. Rather than illustrating the car from scratch, a photo is converted into a graphic using Photoshop effects through trial and error. Halftone patterns, expressive type, and visual effects are layered in, with significant iteration spent balancing visual weight across the composition.

The process starts with open-ended research into poster styles, which leads to comic-book style F1 illustrations as the visual direction. Sketches explore different compositions and concepts before moving into Photoshop. Rather than illustrating the car from scratch, a photo is converted into a graphic using Photoshop effects through trial and error. Halftone patterns, expressive type, and visual effects are layered in, with significant iteration spent balancing visual weight across the composition.

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